Privacy & Cookie Policy

Privacy Policy

Last Updated: December 2024

Introduction and Overview

This Privacy Policy (the “Policy”) explains how your personal information will be collected, used, shared, and processed when accessing this website or using other services provided by its operator, including any written or electronic communications and purchases (collectively referred to as the “Services”), and your rights and choices related to this information.

This Policy applies to any services provided through this website, realshare.com (the “Website”), our mobile applications (the “App”), our social media platform accounts and fan pages (“Social Media Accounts”), and any other websites, pages, features, or content owned and operated by the company.

We are REALSHARE HONGKONG Limited (hereinafter referred to as “we,” “our,” or “the Company”), committed to protecting your privacy. REALSHARE HONGKONG Limited is the data controller for any personal data we hold about you, registered in Hong Kong, with a registered office at Flat C, 4th Floor, Hanley House, 68 Canton Road, Tsim Sha Tsui, Kowloon, Hong Kong.

Please read our Terms and Conditions and this Policy before accessing or using our Services. If you cannot agree to this Policy or the Terms and Conditions, please do not access or use our Services. By using our Services, you accept the Terms and Conditions and Privacy Policy applicable to the website you are using.

Right to Change this Policy

We may revise this Policy from time to time to reflect how we process your data. If changes are made, we will notify you by updating the effective date or modification date at the top of this Policy. If significant changes are made that materially affect your privacy rights, we will notify you in advance, and provide clear information on the changes via the REALSHARE website, other REALSHARE platforms, or other communication channels (e.g., email). This allows you to review the changes before continuing to use the Services. If you disagree with the updated Policy, please stop using the Services immediately.

Real-Time Information

Additionally, we may provide you with real-time disclosures or additional information about personal information processing practices related to specific parts of our Services. Such notices may supplement this Policy or offer you additional choices about how we handle your personal information.

Click the links below to navigate to specific sections of this Policy:

1. How We Collect and Use Your Personal Information

We respect the privacy of visitors to our digital assets and users of our products and services. We are committed to protecting their privacy by adhering to this Policy. When you use our Services, we will collect your personal information.

Personal information is any information that identifies or can identify an individual. The definition of personal information (interchangeable with the term “personal data” in this Policy) depends on your place of residence. Under this Privacy Policy, only the definition applicable to your country of residence applies to you.

Personal information does not include data that has been effectively anonymized or de-identified so that it can no longer be used to identify you, whether combined with other information or otherwise.

We collect and use your personal data to support various activities or business purposes. The purposes and types of personal information we collect are listed below, including their intended uses or uses reasonably expected based on the original collection purpose.

PurposeWe collect the following personal data:
1.Creating and managing an account to provide our Services:
  • a.Contact information registered on our website or app, including email address and password.
  • b.Optional personal information for personalization, such as your style preferences (if voluntarily provided).
2.Fulfilling or processing orders:
  • a.Identity and contact details, such as name, phone number, and delivery address.
  • b.Financial or payment account information for delivery, returns, refunds, sales tax determination, and payment processing.
  • c.Transaction details within our Services, such as return and refund records, gift card numbers, and order history, to process payments, manage returns, and update you on order status and logistics.
  • d.Location data based on IP address to customize your experience by displaying the appropriate local website, language, or user interface.
3.Providing customer service and support or communications about Services:
  • a.Your communication history with us through various channels (e.g., email, phone, social media, mail, live chat, and customer service platforms) to respond to inquiries and keep you updated about your account and Services.
  • b.Photos you upload to our servers under our Terms and Conditions to provide product suggestions or allow you to voluntarily share product usage or styling with other customers.
4.Marketing, advertising, or promotional activities:
  • a.Contact information for telemarketing or email marketing purposes, such as phone numbers and email addresses.
  • b.Non-directly identifiable device identifiers, operating system information, and cookie data for targeted advertising and evaluating ad performance.
  • c.Data on how you use our Services (e.g., browsing, adding items to your cart, saving items, placing orders, and returns) for market research, statistical analysis, and personalized advertising and promotions based on your activities on our website.
  • d.Contact details and identity information (e.g., name, email address, phone number) voluntarily provided when participating in contests, market surveys, events, or other promotional activities organized by us.
5.Sharing your personal data with third-party advertisers:
  • a.Name, email address, and/or phone number when you participate in promotions or programs (e.g., the REALSHARE VIP Program) through our platforms or third-party platforms. Where permitted by applicable law, REALSHARE or promotion sponsors may also use your information for marketing purposes. Participation in promotions may add your information to our mailing lists and those of our promotional partners. Accepting prizes may require you (unless prohibited by law) to allow us to publicly share certain information, such as on a winners' page on our website or app.
6.Improving our products and services or personalizing experiences:
  • a.Device information and usage data collected on our website or app for troubleshooting, fault analysis, and system maintenance.
  • b.General personal data (e.g., body type, height, bust/waist/hip measurements, and weight) you voluntarily provide, which cannot directly identify you. For instance, this information may be used to recommend clothing sizes or styles, personalize experiences, or offer fit prediction services.
  • c."Likes" or voting records when you choose between two products to offer preference-based options.
  • d.Information you choose to display in public areas of the Services, such as customer reviews.
7.Preventing and investigating fraud or illegal activities:
  • a.Automatically collected information through the Services (e.g., browser type, device information, operating system, and account settings) to prevent and detect fraud and mitigate credit risk.
  • b.Login data for risk management and fraud reporting.
  • c.Billing address for verifying payment information.
8.Complying with legal or regulatory requirements:
  • a.Identity information, such as data related to ID cards or passports, for customs clearance.
  • b.Transaction history and certain identity information for processing and resolving legal disputes, regulatory investigations, and compliance with lawful requests from authorities or courts.
9.Other purposes:
  • a.We may use your information for any other purposes disclosed to you before providing your personal information, with your consent, or as necessary to provide Services or related products.

Important Note: When you communicate with us via email or forms hosted on our platforms, or when you publicly share content through our platforms, we request that you do not send us any sensitive information about yourself or others. We do not collect or store sensitive or special categories of information.

2. Sharing Your Personal Information

We may disclose and share your personal information with the following parties:

  1. Within our corporate organization:

    We are part of a corporate group with multiple legal entities, business processes, management structures, and technical systems. Your personal information may be shared with relevant group companies or, in certain cases, with other affiliates within our group to maintain business operations and ensure personalized service continuity, such as enabling a personalized user experience across our digital platforms or taking action based on your preferences.

  2. Service providers:

    We may share your personal information with third-party service providers listed below:

    Service Providers/ProcessorsServices Provided
    IT systems and software providersWebsite hosting (including cloud storage), app optimization, customer relationship management software, email services, or system maintenance.
    Payment service providersThird-party payment processing services.
    Marketing and advertising servicesAssisting in reaching potential new customers through multiple communication channels or sharing data with affiliates promoting our products.
    Order fulfillment providersLogistics, warehousing, shipping, returns processing, and order status notifications for purchased goods.
    Customer service providersSupporting customer service and assistance.
    Anti-fraud and information security providersIdentity verification, fraud prevention, or credit risk mitigation to secure our website/app and business.
    Other service providers selected by youThird-party services like size recommendations or fit prediction providers if chosen by you for product suggestions.

    We strive to ensure that third-party service providers use your data solely for the purposes specified and within the necessary scope of those purposes under our written instructions.

  3. Legal and regulatory compliance:

    We reserve the right to disclose your personal information when required by law or when we believe it is necessary to protect our rights, comply with legal processes, court orders, or regulatory requirements. We may also disclose your information when reasonably necessary to enforce our agreements or policies, or to protect the rights, property, or safety of our company or customers.

  4. Co-branded services and features:

    Some of our Services may be offered as part of co-branded services and features. Personal information may be shared with co-branding partners when you voluntarily use or participate in these services or features. The co-branding partner’s use of your personal information will be governed by their privacy policy. If you wish to opt-out of future use of your personal information by the co-branding partner, you will need to contact them directly.

  5. With your consent:

    With your explicit consent, we may disclose your personal information for any specified purpose.

  6. Corporate transactions:

    In the event of a merger, divestiture, restructuring, dissolution, or sale or transfer of certain products, including account information, digital wallet balances, or credits, or all of our assets (whether as a going concern or as part of bankruptcy, liquidation, or similar proceedings), personal information held by us about our users may be included in the transferred assets. You acknowledge and agree to the transfer or assignment of your personal information rights.

Please note that we may disclose anonymized or aggregated information about users of our Services without restriction, provided such information does not identify any individual.

3. Cookies, Interest-Based Advertising, and Advertising Choices

We may use cookies, tags, web pixels, and similar technologies to automatically collect information necessary for our Services. Cookies or tags are small pieces of code that cannot directly identify you but allow our technology partners to deliver tailored services. If required by law, we will seek your consent before using cookies or other tracking technologies. This section describes how we use cookies and how you can control cookies for advertising purposes.

  1. Cookies

    Cookies are small web files that a site or its provider transfers to your device's hard drive through your web browser that enables the Site's or provider's system to recognize your browser and remember certain information.

    We use first-party and third-party cookies for the following purposes:

    • To ensure the proper functioning of our Services.
    • To provide a secure browsing experience during your use of our Services.
    • To collect passive information about your use of our Services.
    • To measure interactions with our marketing campaigns.
    • To improve our Services.
    • To remember your preferences for a more seamless experience.

    We use the following types of cookies in our Services:

    Types of Cookies

    1. Strictly Necessary Cookies:
    2. These cookies are essential because they enable you to use our Services. For example, they allow you to access secure areas of our website or add items to your cart.Functional Cookies:
    3. These cookies remember your preferences to personalize your experience. For instance, they may store your language or region to enhance your interaction with our Services.Performance or Analytics Cookies:
    4. These cookies collect passive information about how you use our Services, such as the pages you visit and links you click. We use this data to optimize our Services and improve functionality.Advertising or Targeting Cookies:

    These cookies make advertisements more relevant to your interests. They help prevent the same ad from reappearing, ensure proper ad display, and sometimes select ads based on your preferences. Third-party advertising partners may use these cookies to create a profile of your interests and show you relevant ads on other websites. You can disable these cookies as described below.

  2. Your Choices

    Your browser may offer options to refuse some or all browser cookies. You may also delete cookies from your browser. You can exercise your preferences regarding cookies on our Services by following the steps outlined below:

    1. First-Party Cookies:

      You can enable, disable, or delete cookies via your browser. To do so, follow the instructions provided by your browser (typically found in the "Help," "Tools," or "Edit" settings). Note that if you disable cookies, some areas of the website may not function properly or securely. Visit All About Cookies for more details on managing browser cookie settings.

    2. Third-Party Cookies:

      Many advertising companies collecting information about your interests are members of the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI). To opt out of interest-based advertising from participating companies, visit the DAA opt-out portal at https://optout.aboutads.info or the NAI opt-out portal at https://optout.networkadvertising.org .

      For EU residents, opt out via Your Online Choices | EDAA .

      We cannot control third-party data collection or use for interest-based advertising. However, many third-party advertisers provide options to manage how your data is collected and used. Most browsers also include help pages for cookie preference settings. Visit the following links for more information:

      REALSHARE adheres to the Digital Advertising Alliance's Self-Regulatory Principles for Online Behavioral Advertising.

  3. Web Pixels

    We use conversion pixels to understand whether our marketing efforts or service goals have been achieved. For instance, a pixel might track when a specific button is clicked or a specific page (like a subscription confirmation or thank-you page) is visited. Web pixels also analyze usage patterns on our Services, enabling us to improve user experiences.

  4. D. Analytics

    We use third-party analytics providers to monitor and analyze usage of our Services. For example, we currently use Google Analytics, a web analytics service that tracks and reports website traffic.

    • For more information on Google's privacy practices, visit the Google Privacy & Terms webpage.
    • To prevent your data from being collected by Google Analytics, you can use the Google Analytics Opt-Out Browser Add-On.
  5. Behavioral Remarketing

    After visiting our Services, we use remarketing services to advertise to you on third-party websites. Visitors are grouped based on their activity on our Services (e.g., browsing duration). This allows us to tailor ads to your preferences, even when you are browsing other websites.

    We use Google Ads, Bing Ads, and similar networks for remarketing.

  6. Other Tracking Technologies

    Some pages on our website may use the following technologies:

    1. JavaScript: Embedded code snippets that enable functionality like faster page refreshes or monitoring component usage.
    2. Entity Tags (ETags): HTTP code mechanisms that allow content caching in your browser to improve website performance.
    3. HTML5 Local Storage: A browser-based data storage mechanism that caches website data, enabling faster data retrieval during future visits.
  7. Do Not Track

    Certain internet browsers (e.g., Internet Explorer, Firefox, Safari) offer "Do Not Track" (DNT) signals. However, since there is no uniform standard for DNT signals, our website currently does not process or respond to them

4. Security Notices

We implement physical, electronic, and procedural safeguards to protect your personal information from misuse, unauthorized access, or disclosure. These security measures include industry-standard protections to prevent unauthorized access or sharing of your data.

The internet, however, is not entirely secure. We strongly recommend using secure methods and creating strong, unique passwords to protect your account. Do not share your password with others or reuse passwords from other websites or apps, as this increases your risk of being targeted by malicious activities.

If you suspect that your account or personal data has been compromised, contact us immediately via our dedicated Privacy Center or through the methods listed in the "Contact Us" section below.

5. Your Rights

We value your privacy and provide you with tools to protect your personal information and security. To exercise your rights, you may contact us through our dedicated Privacy Center (see Section 11).

5.1 Access, Correction, and Deletion of Personal Information

You have the right to access, correct, or delete the personal information we collect about you. To safeguard your privacy and security, we may request data to verify your identity, confirm your right to access such information, and locate and provide the personal data we maintain.

In certain cases, applicable laws or regulatory requirements may permit or require us to deny access to some or all of your personal information. To exercise your rights, you can update your information via your customer account on our website or app, or contact us through our Privacy Center. If we believe the requested changes would violate any laws, regulations, or result in incorrect information, we may deny your request to delete or modify data.

5.2 Unsubscribe from Promotional Messages

If you no longer wish to receive promotional emails or non-transactional marketing materials from us, click the unsubscribe link included in the footer of any promotional email we send, or contact us via our dedicated Privacy Center.

6. Retention

We retain your personal information for the purposes outlined in this Policy and for backup, archival, fraud prevention, or audit purposes. We may also retain and use your personal information as necessary to comply with legal obligations (e.g., retaining data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

If you no longer wish to be our customer or stop using or accessing our Services, you can request that we close your account and delete all personal information we hold about you via the Privacy Center (see Section 11). This is subject to any legal retention requirements.

If you send us correspondence, including emails, we will retain such information electronically in your account records. We may also retain customer service correspondence or other communications sent to you electronically. We retain these records to improve our customer service, investigate fraud, or address potential violations. Over time, we may delete these records where permitted by law.

We also retain Service usage data for internal analysis. Usage data is generally retained for shorter periods unless used to strengthen security, improve functionality, or meet legal obligations requiring longer retention periods.

7. Third-Party Websites

Our website or app may contain links to third-party websites. This Policy does not apply to those third-party websites. We encourage you to read the privacy statements of any other websites you visit, as we are not responsible for their privacy practices.

8. Children

Our Services are not directed to children under the age of 16 (or as defined by applicable law in your country). We do not knowingly collect personal information from children. If you are a minor, please do not attempt to complete our forms or send us any personal information. Parents or guardians who discover that a child has provided us with personal information without consent should contact us immediately (see Section 11).

If we become aware that we have collected personal information from a minor, we will take steps to delete the information immediately from our records. Additionally, as described in our Terms and Conditions, do not upload photos of others—especially minors—without their explicit consent.

9. Social Media Accounts

We operate accounts and fan pages on various social media platforms (“Social Media Accounts”), such as Facebook, Instagram, Twitter, YouTube, Pinterest, Snapchat, and TikTok. If you access any of our Social Media Accounts, certain data processing activities may be initiated.

If you do not provide personal information to us, certain features of the social media platform may not be available or only partially available. As the owner of Social Media Accounts, we can generally only see information stored in your public profile on those platforms and only when you are logged into your account while interacting with our Social Media Accounts.

Additionally, when you interact with us via our Social Media Accounts (e.g., posting or sending us private messages), we may process the data you provide. The operators of these social networks also process your data, regardless of whether you have an account with them. The scope and details of such data processing vary depending on the platform.

Furthermore, these social media operators provide us with anonymized usage statistics, which we use to improve user experiences.

10. Storage and Transfer of Your Personal Information

When you access or use our Services, your personal data may be processed or transferred to countries or regions outside of your place of residence. Data protection laws in these countries or jurisdictions may differ from or offer less protection than the laws in your jurisdiction.

If you do not want your information to be transferred, processed, or maintained outside your jurisdiction of residence, you should stop accessing or using the Services. For more details about these transfers and the safeguards we use, please contact us at customerservice@realshare.com.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, you may contact our Privacy Office at: customerservice@realshare.com

12. Updates to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the updated Privacy Policy on this page. For significant changes, we may also notify you via email and/or a prominent notice on our Services, and update the "Last Updated" date at the top of this Policy.

We recommend that you review this Privacy Policy periodically to stay informed about how we are protecting your information. Changes to this Policy are effective upon posting.